Be good to your wardrobe, be good to the environment!

December 5, 2009 at 2:20 pm | Posted in News, Shopping | Leave a comment
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The Dalia and Rose concept store just opened its doors and is the first ethical multibrand concept store in Paris. Launched by former model Clélia Moretton, the shop gives us a new vision of fashion in an ethical way. The store promotes organic materials, 100% hand-crafted materials, new designers, ethical jewellery.

A brief interview of Clélia in her store

Clélia has tracked down a brilliant selection of up-and-coming labels including Camilla Norback, a Swedish designer working with organic silk, Leaf, a recognized brand when it comes to organic cotton, Aqua the sustainable jeans maker, Pachacuti, which claims to sell the world’s first fair-trade panama hats; jewelry by Nikki Butler, a South African designer whose intricate beaded creations, under the label Nikki b, have already been snapped up by the likes of Cameron Diaz and Britney Spears. Dalia and Rose also has a large range of accessories hand-made by fair-trade co-operatives in Bolivia and ballerina flats that have been ethically sourced . Clélia searches for the right products by travelling and participating in all the ethical and fashion fairs. Her choices are always the result of personal choices and “coup de coeur”.
The idea is to make the shopping experience at Dalia and Rose good for the environment as well as you’re wardrobe, from 20 to 300 euros. Future months will be about opening the online store and developing the men’s range.
9 rue du Marché Saint-Honoré, 1st, Métro: Tuileries
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